After 40 years, Great Lash is still America’s favorite mascara. Ophthalmologist tested. Hypoallergenic tested. Suitable for contact lens wearers. • Lash-doubling formula glides on smooth • Lash-building brush makes it easy to get a full-lash look • Washable mascara formula • Allure readers’ choice and best of beauty award winner Step 1. Sweep the lash-building brush from the root to tip of lashes. Step 2. Continue building volume until the desired lash look is achieved. Step 3. Do not let mascara dry in between coats. Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover. To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.